Web & UX/UI Case Study:

Metal Sales Manufacturing Corp.

To Start…

Metal Sales Manufacturing Corporation wanted a modern update for its site. To make it user-friendly and sleek. They wanted it to focus on the product result. Showing customers what the building looks like with the metal sheet siding. The problem with the original site was clutter. Too much was going on at once, and customers couldn’t find the product information they were looking for.

Identify

We identified the main goals for the site redesign: usability, primary consumer usage, and product viewing. With more views on mobile devices, we kept the site simple for on-the-go customers.

first animated gif - Metal Sales

The Process

This project was no easy task. The design was done in Adobe XD with photo editing in Adobe Photoshop and icons in Adobe Illustrator. We maintained constant communication with Metal Sales, developers, content writers, project managers, and UX/UI teams to ensure everything remained aligned. We also created custom icons and elements. Elevating the website to new heights.

The Result

One massive project with numerous challenges and hurdles, but ultimately a happy client in the end. We transformed a site that was difficult to navigate and had over 100 pages into a sleek, modern, and user-friendly one.

Check out the live site here.

Client
Metal Sales Manufacturing Corp

My Role
Designer

Project Type
Website & UX/UI

Tools
Adobe XD
Adobe Photoshop
Adobe Illustrator

Year
2024